Start your adventure at the 2024 Milwaukee Journal Sentinel Sports Show. New exhibits! New speakers and seminars! New gear! Plus the return of your favorites!

Find it all at State Fair Park for the 83rd year of the Sports Show. Everything outdoors will be celebrated indoors for four days, and there will be something for all ages. There will be fishing tips at a 5,000-gallon aquarium, a trophy deer contest, a fastest retriever contest, archery tournament and traditional favorites like the huge Trout Pond and Lumberjack Show. And don’t forget the more than 100 vendors showcasing the best they have to offer. There’s so much to explore, you just might want to attend more than one day!

Schedule of Events:

March 7, 2024

Mercury Marine Hawg Trough Stage

1:00 p.m. Steve Heiting
2:00 p.m. Scott Alan
3:00 p.m. Bill Schultz
4:00 p.m. Mike Mladenik
5:00 p.m. “10 Musky Lures That You Can’t be without” with Rob Manthei

Lumberjack Stage

12:30 p.m. Timberworks Lumberjack Show
1:30 p.m. Milwaukee Dog Training Club Agility Demo
3:30 p.m. Timberworks Lumberjack Show
4:30 p.m. Milwaukee Dog Training Club Agility Demo
5:30 p.m. Fastest Retreiver Contest: Qualifying Round
6:30 p.m. Timberworks Lumberjack Show

Usinger’s Cooking Stage

1:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
2:00 p.m. “Starla’s Seasonings & Mixes: Wild Game” with Starla Batzko of Starla’s Seasonings
3:00 p.m. Jared Bobkin, USA TODAY Wine & Food Experience Culinary Director
4:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
7:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill

Dan Small Outdoor Stage

12:30 p.m. Michelle Helin
1:30 p.m. Loren Voss
3:30 p.m. Art Helin

March 8, 2024

Mercury Marine Hawg Trough Stage

1:00 p.m. Bob Mehsikomer, Fishing Hall of Fame Angler
2:00 p.m. Dale Helgenson
3:00 p.m. Steve Heiting
4:00 p.m. Mike Mladenik
5:00 p.m. Bill Schultz
6:00 p.m. Gerald Swindle (G-MAN)
7:00 p.m. Bob Mehsikomer

Lumberjack Stage

12:30 p.m. Timberworks Lumberjack Show
1:30 p.m. Milwaukee Dog Training Club Agility Demo
3:30 p.m. Timberworks Lumberjack Show
4:30 p.m. Milwaukee Dog Training Club Agility Demo
5:30 p.m. Fastest Retreiver Contest: Qualifying Round
6:30 p.m. Timberworks Lumberjack Show

Usinger’s Cooking Stage

1:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
2:00 p.m. “Starla’s Seasonings & Mixes: Wild Game” with Starla Batzko of Starla’s Seasonings
3:00 p.m. Jared Bobkin, USA TODAY Wine & Food Experience Culinary Director
4:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
7:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill

Dan Small Outdoor Stage

12:30 p.m. Art Helin
1:30 p.m. Loren Voss
5:30 p.m. Michelle Helin

March 9, 2024

Mercury Marine Hawg Trough Stage

11:00 a.m. Bob Mehsikomer, Fishing Hall of Fame Angler
12:00 p.m. “Learn To Fish” with Greg Karch
1:00 p.m. John Crews
2:00 p.m. Dale Helgenson
3:00 p.m. Pete Maina
4:00 p.m. Mike Mladenik
5:00 p.m. Bob Mehsikomer, Fishing Hall of Fame Angler
6:00 p.m. “10 Musky Lures That You Can’t Be Without” with Rob Manthei

Lumberjack Stage

10:30 a.m. Timberworks Lumberjack Show
11:30 a.m. Milwaukee Dog Training Club Agility Demo
12:30 p.m. Fastest Retriever Contest – Qualifying Round
1:30 p.m. Milwaukee Dog Training Club Agility Demo
2:30 p.m. Timberworks Lumberjack Show
4:30 p.m. Milwaukee Dog Training Club Agility Demo
5:30 p.m. Fastest Retriever Contest – Qualifying Round
6:30 p.m. Timberworks Lumberjack Show

Usinger’s Cooking Stage

11:00 a.m. “Midwest Grill’n” with Mad Dog & Merrill
12:00 p.m. “Starla’s Seasonings & Mixes: Wild Game” with Starla Batzko of Starla’s Seasonings
1:00 p.m. Jared Bobkin, USA TODAY Wine & Food Experience Culinary Director
2:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
6:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill

Dan Small Outdoor Stage

10:30 a.m. Michelle Helin
1:30 p.m. Loren Voss
2:30 p.m. “Freshwater Fishing Hall of Fame: Dan Small Induction”
3:30 p.m. Art Helin

March 10, 2024

Mercury Marine Hawg Trough Stage

11:00 a.m. Pete Maina
12:00 p.m. “Learn To Fish” with Greg Karch
1:00 p.m. John Crews & Ish Monroe
3:00 p.m. Mike Mladenik
4:00 p.m. Ish Monroe

Lumberjack Stage

10:30 a.m. Timberworks Lumberjack Show
11:30 a.m. Milwaukee Dog Training Club Agility Demo
12:30 p.m. Timberworks Lumberjack Show
1:30 p.m. Milwaukee Dog Training Club Agility Demo
2:30 p.m. Timberworks Lumberjack Show
3:30 p.m. Fastest Retreiver Contest – Finals

Usinger’s Cooking Stage

11:00 a.m. “Midwest Grill’n” with Mad Dog & Merrill
12:00 p.m. “Starla’s Seasonings & Mixes: Wild Game” with Starla Batzko of Starla’s Seasonings
1:00 p.m. Jared Bobkin, USA TODAY Wine & Food Experience Culinary Director
2:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill
4:00 p.m. “Midwest Grill’n” with Mad Dog & Merrill

Dan Small Outdoor Stage

11:30 a.m. Michelle Helin
1:30 p.m. Loren Voss
2:30 p.m. WBBC Awards Ceremony
3:30 p.m. Art Helin

Date: March 7-10, 2024

Time:

Thurs-Fri: 12 p.m. – 8.p.m.
Sat: 10 a.m. – 8 p.m.
Sun: 10 a.m. – 5 p.m.

Location: Wisconsin State Fair Park - 640 S 84th St, West Allis, WI 53214

Ticket Prices and Discounts

Early Bird Specials: $6 Adults | $3 Youth (available only through January 14)
Adults: $12 at the Door | $10 In-Advance Online
Youth 6-14: $5 | Under 5: Free
Boy Scouts & Girl Scouts: Free in Uniform on Sunday Only
Military (Active/Retired/Veteran): Free on Thursday and Friday
Senior Special (55+): $8 at-the-door

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